If HR is all about helping real people, why does most HR advertising feel so unreal? You know those weird stock photos of all the happy, smiling employees pointing at at the same computer screen? That's not real life. 

We helped TriNet tell a more honest story, celebrating the everyday messiness of the humans that help build your business. People are incredible, their benefits should be too. 
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Credits:

ECD:
John Kovacevich

ACDs:
Kat Michie, Carter Debski

Original Idea:
Steve Couture, Rick Herrera

Broadcast Producer:
Elizabeth O'Toole

Director:
Katina Mercadantes

Editor:
Doug Walker

Production Company:
Park Pictures

Work produced at Duncan Channon.
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